About Revv Co
Built in Reno. Made for the rides in between.
Revv Co exists for riders who want one bike that feels right in more than one world. Tahoe trailhead. Neighborhood cut-through. Boardwalk at sunset. Same bike. Same day.
Headquarters
Reno, Nevada
Close to Tahoe. Close to dirt. Close enough to remember that lifestyle only matters if the bike holds up.
First platform
The Surfline
A Class 2 electric beach cruiser with full suspension, fat tires, and enough attitude to go beyond the boardwalk.
Our Brand
A mountain-and-coast point of view.
The logo brings pine and palm together for a reason. Revv Co is shaped by Reno and Lake Tahoe, but the idea is bigger than one zip code. It is utility, freedom, and style in the same frame.
We are not trying to build a bike that belongs to a single category. We are building one that feels natural in the in-between: rugged but refined, capable but welcoming, and premium without becoming precious.
The goal is simple. Make a bike that looks right, feels right, and keeps making sense long after the first ride wears off.
Designed around versatility
Not a city bike pretending to be rugged. Not a trail bike trying to play lifestyle. It has to do both without apology.
Guided by feel
We care about the numbers, but ride quality makes the final call. If it does not feel right, it is not ready.
Team
The people behind it.
A small, hands-on Reno team building the kind of company they would actually want to buy from, ride with, and stand behind for the long haul.
Josh Frey
Mechanical Designer
As co-Founder & Lead Designer Josh designs every inch of the Surfline from the ground up — frame geometry, drivetrain, the works. If it rolls, he probably built it. When he's not in the shop, he's out riding whatever he just made.
Trevor Frey
Operations Manager
Trevor keeps the machine running. From partnerships to logistics, he's the one making sure Revv Co shows up — on time, professional, and ready to grow. He brings the hustle so the bikes can do the rest.
Alex Baltensberger
Sales Manager
Alex knows the product because he loves the product. He's the first person you talk to and the reason you probably can't stop thinking about owning a Surfline. No pressure — just good bikes and honest conversation.
Alyssa Jordan
Content Manager
Alyssa is the eye behind the brand. She captures the rides, the landscapes, and the moments that make Revv Co feel like more than just a bike company. Lake Tahoe is her backyard and her favorite subject.
What We Believe
Engineering should support the feeling, not compete with it.
Good design removes tradeoffs where it can. These are the ideas we keep coming back to when we build products and shape the brand around them.
Built for the in-between
Revv exists for rides that do not stay in one lane. Pavement turns into gravel. The short route turns into the better one. That overlap is where our bikes are meant to live.
Different riders, different bikes
The Surfline SL and Surfline Auto are built around different preferences, not fake feature separation. One should feel direct and lively. The other should feel smooth, quiet, and effortless.
Tahoe-tested means something
A Tahoe season is not theoretical. Climbing, dust, rough pavement, temperature swings, and long ride days expose weak decisions fast. That is exactly why we test here.
Class 2 by choice
Class 2 is not the fallback plan. It is what makes the bike fit more trails, towns, and daily routines without extra friction, extra explanation, or a different kind of ownership headache.
Why Reno
Because this is where utility and escape overlap.
Reno gives us access to the kind of riding that reveals the truth fast. Steep grades. Dust. Cracked pavement. Sudden weather. Weekend detours. If a bike works here, it has a shot at working anywhere people actually ride.
Faster testing loops
Lake Tahoe is close enough that serious mountain testing can happen in the same week as everyday riding, not once in a while when schedules line up.
Real terrain variety
Reno and the high desert give us heat, dust, gravel, rough pavement, and long open miles without needing to manufacture a proving ground.
Mixed-surface riding
Around here, a real ride can move from pavement to dirt to climbing without needing a trailer, a shuttle, or a separate bike for each part.
Builder mindset
Reno has real EV and maker energy. That matters when you care more about building durable products than performing the brand around them.
Roadmap
Start focused. Expand carefully.
The Surfline is the first expression of our brand, not the full picture. What comes next stays connected to the same idea: capable electric vehicles that feel good to live with and easy to come back to.
Now
Surfline launches first
The first platform sets the tone: full suspension, fat tires, strong stance, and a ride feel that lands somewhere between beach cruiser ease and trail-bike confidence.
Next
The line gets broader
Mountain bikes, step-throughs, dirt bikes, and electric motorcycles are all part of the roadmap. The product mix grows, but the standard stays the same.
Alongside
More ways to ride first
Rentals give more people a chance to spend real time on the product in real places before deciding to bring one home.
Ride With Us
Start with the lineup. Then find the build that fits your ride.
The fastest way in is simple: see both Surfline models, compare what changes, and go deeper from there.
Designed in Reno. Built to be ridden hard. Backed for the long haul.